Service industry which is also known as tertiary sector of industry by economists involves rendering various kinds of services to the businesses and potential customers. It’s a wide industry covering so many businesses which caters to the need of their target market including accounting, tradesman ship, computer businesses etc.The brand marks are thus of different kinds as per the nature of a business. This is why; you will find thousands of corporate identities related to this particular industry over the internet. Online presence matters a lot when we talk about any business especially in the contemporary modern world where everything is on our fingertips. You just click on the right button of your mouse and unleash great amount of information on your topic.Brand marks like forest service logo designs are also over the internet to maximize the overall exposure of their company. This is how big industries are making money online like anything and generating loads of exposure to their business as well.So I have found that online presence is very important these days for every business owner otherwise how they would be able to promote their business to their target audience who spend their hours and hours on the internet. Therefore, you have to be there as well to let them know that you are aware of this.Today internet is awash with logo design of various kinds especially from service industries; therefore, if you also belong to this industry then you must also think seriously to get your new corporate identity with the help of a professional graphic designer.This shows how much everybody is aware of the power of promoting their business online with the help of a brand mark identity but the question is how they would be able to use it online? If you have a knowhow of internet then you must have your corporate website as well. There you can effectively use your corporate identity to present your business professionally on the global stage.If you are using various social networking portals like Facebook, My Space etc. then you can make your business page to further enhance the exposure your company. The plus point here is that it is free and secondly, it will develop your business identity throughout the world in the matter of days.There are other types of brand marks as well on a huge quantity over the internet like customer service logo designs which are also playing a major role in branding its business. Service industry’s brand mark identities are playing very well in promoting their particular company to the world online by using various methods All in all, online presence is very important if you want to promote your company in addition to other means of marketing including TVC, radio commercials, print advertisements etc. They are no doubt costly for a startup business owner so it is recommended that he gives a good amount of time to let his business grow by creating a brand mark identity for his company.Hence, you must adopt the modern ways of communicating your business to the world using various innovative methods.
Many practices are being squeezed in the middle these days. Reimbursement is being reduced (or rules are being made to reduce it) and overhead is rising. It is simple economics when it comes to having a profitable practice…more money has to come in than go out.There are many ways a practice can increase their income — seeing more patients and reducing overhead are just two of the ways you can achieve this. Another is income diversification — increasing the products and services you offer to your patients and clients.When exploring your options you will want to me familiar with the Stark Laws (basically, you cannot refer only to your services), and you need to make sure the product/service is congruent with your practice model. For example offering Botox makes no sense if your practice is pediatrics or mental health. With that said, here are just a few ideas to help you brainstorm what you can add on to your practice to generate more in revenue.If you are not getting enough visits, consider changing your services to offer walk-in/ a-la-cart type services in an after-hours format. Your own patients will then come to your office rather than the urgent care down the road and you’ll attract more clients who may become your primary patients.Pharmaceutical Dispensing. This will depend on your own state laws, so be sure to check your practice act first. You can order and dispense medications and supplies at a profit to your clinic. consider other oral and injectable medications. You’ll need adequate storage and be familiar with dispensing guidelines.
Business Services. Offer services to local businesses. Perhaps they need pre-employment physicals, drug screens, wellness program or available for quick appointments for on the job injuries. You’ll be able to set up contracts with many of these companies and become their go-to office for services.
Leasing/Subleasing. If you own a building or lease a large office, consider leasing/subleasing out space to compatible services. Think mental health, nutrition or massage therapy.
Specialty Procedures. Consider various procedures such as filling lap bands, cosmetic procedures and tattoo removals. All of have the benefit of being generating cash revenue, eliminating additional cost of billing insurance.
Laboratory Services. If you are sending all of your patients to an outside laboratory for needed lab work, consider bringing it in house. You can negotiate a contract with your lab service, draw the labs in house and bill the patient for the services. You’ll often be able to increase your own revenue while offering patients a significant savings.
Weight loss Programs. There are a variety of weight loss programs you can take advantage of, that offer tremendous benefit to your patients while increasing your bottom line.These are just a few of the ways you can think outside the box and offer valuable services to your patients while you increase your revenues. When evaluating any of these services, be sure to weigh your patients needs and of course, add value to their lives and experiences.Your Actions Steps: Assessment: Sit down and look at your practice income. Where does your income come from? Which payers are paying what percentage of your gross income? Additionally, if you have not already looked at your overhead do so now. How efficient is your office running? Where is the waste (which is in almost every office)?
Brainstorm with your partners and staff different ways you can add services and/or products that make sense. Put all ideas on the table even if they feel like they don’t fit.
List the pros and cons of each idea to get a sense of what really might work. You’ll want everyone involved in this process. If you don’t feel like you have enough ideas, start asking your clients what they would like to see in your practice. Consider adding a suggestion box — you’ll be amazed at the feedback you get — especially when it’s anonymous.
Read your state practice act to be clear on any rules/regulations that may interfere with your plan.
With an uncertain economy and, for many, an uncertain future, some people are opting to put off vacations. Despite the potential problems on the horizon, that does not have to be the case. When you work with a travel agency, you can save a lot of money. Almost anyone can afford to travel if they follow these six tips when booking a vacation through a travel agency:Tip #1: Be clear that you’re on a very tight budget.If you want to save money when you vacation, your best bet is to tell your travel agent that from the start. There is little to be gained by hiding the fact that you want to travel on a shoestring budget. Furthermore, be really clear about what that budget is, since “inexpensive” to one person is not cheap to another. The clearer you are about your price range, the better. That way, your travel agent can put together a vacation package that you can afford, not work for a long time on something that doesn’t even come close to your budget.Tip #2: Have flexible travel dates and times. The more options you give your travel agent when it comes to your vacation dates, the better. Flights tend to change prices drastically over the weekend, so moving your vacation just two or three days could save you hundreds of dollars. Avoiding holidays is also good. When you’re flexible, your travel agent can also barter for hotel rooms, show tickets, and so forth with other companies in the travel industry. For example, if your travel agent knows that another agent is trying to fill rooms he or she bought in a chunk for a discounted price, you can get a better deal on one of those rooms. Give your travel agent a bit of wiggle room to negotiate. Likewise, if you are willing to travel at undesirable times, like in the early morning hours or overnight, you may be able to get a cheaper deal, at least on the transportation costs.Tip #3: Ask for a cheaper version of your dream vacation. During your initial meeting with your travel agent, have an open mind when it comes to destination. Talk about your dream vacation spot, but then hear out your agent on places that are similar but not as expensive. For example, say you want to visit Aspen for a gorgeous ski vacation. It might be less expensive (but just as fun) to go skiing at one of the resorts in Vermont. You might feel like your compromising too much, but think about your destination choices long and hard. If it is just the name holding you back, you might want to just let go and take a risk on the less expensive location. You might have just as much fun if you stay open-mindedTip #4: Stay in the United States. Work with a travel agent who books domestic trips so that you can stay in the United States. In most cases, you should save money on transportation since you will not have to travel as far. You may also be able to travel without documentation, as long as you have a picture ID. When you travel out of the country, you need a passport at the very least, and you may need a visa, certain vaccinations, or other travel documents as well. When you stay in the United States, you should also not have to worry about added cell phone expenses to make calls, losing money on the exchange rate, or paying top dollar to take your luggage with you.Tip #5: Be willing to do some of the planning yourself. The whole reason you use a travel agent is to avoid having to do the planning work yourself, but if you compromise on that a bit, you may be able to save money. Instead of working with a travel agent who plans every last detail, get someone that is a little less expensive and just book your flight and hotel through the agent. When it comes to the other stuff, like getting tickets to an event or making restaurant reservations, you can do the work yourself.Tip #6: Organize a group tour. A great way to save money on your vacation is to organize a tour through your travel agency. Group rates will apply, but more importantly, the person who organized the vacation typically gets to travel for free. The down side of that is that you have to commit to finding a certain number of people who will go on vacation with you, which can be hard. You are also responsible for them if they do not pay, and you have to, essentially, share you vacation. However, this is a great way to save money and make sure that you can still travel, even if you are on a budget.